We must advocate for the positive impact that technology can have on healthcare outcomes, while also building solutions to create a more equitable health system. This includes traditional, less tech-reliant methods for those unable to embrace technology.
Member churn isn’t good for anyone. It negatively affects health plan performance, making it less likely that members are getting the care they need.
Munck Wilson Mandala Partner Greg Howison shared his perspective on some of the legal ramifications around AI, IP, connected devices and the data they generate, in response to emailed questions.
A new report finds most health plans are failing to offer their members seamless digital experiences. Members are frustrated by these oftentimes confusing online journeys, a sentiment that could be costing insurers' revenue and customers.
One way MA plans can stand out in an increasingly competitive market is by making members aware of the benefits they may not even know they have and encouraging them to use those benefits.
These next few months are a tremendous opportunity to build trust with customers — imagine the reciprocal goodwill if a payer’s message helps its members get to the front of the line.
Strategic decisions payers make today will determine how ready they will be for a future where patients expect their healthcare to be as seamless as online shopping.
At the Abarca Forward conference earlier this year, George Van Antwerp, managing director at Deloitte, discussed how social determinants of health and a personalized member experience can improve medication adherence and health outcomes.
For many years, digital consumer engagement meant getting eyeballs on things, namely ads and getting people to click through those ads to generate revenue, but taking action is the only metric that matters in health.
AI chatbots can create a more agile operation that gives members choices and uses resources more efficiently but no AI program can work that magic with the way most payers’ data is currently organized.
The four shared challenges for Medicaid programs identified by the Primed roundtable series were member engagement, data actionability, data exchange and workforce capacity.